Selling a Publishing Company
Terms and definitions: Goodwill & Asset Value
Your Company: A Storehouse of Value.
What money is and what money is not.
The three basic needs of most buyers or investors.
- 1. Pay for the cost of acquisition,
- 2. Return on capital invested,
- 3. Payoff any debt incurred with acquisition.
The best deals are win/win.
Good documentation is the key to successful transactions.