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MG RISKS & REWARDS

2/8/2017

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Picture
The Benefits of, and Issues with,
​Offering Minimum Guarantees

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Written by 
​Stephen J. Kerr & Sarah Nean Bruce

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PREAMBLE:
We wrote this essay after we recently interviewed six of the top independent feature and documentary distributors about the status of MGs today.  What we learned and synthesized for this piece is the collective knowledge and opinions of those veteran film distributors, along with our company’s 35+ years of experience in the film, television and entertainment medias industry.

​Here is what we found.

➜Distributors now take on more risk with Features and Documentaries.

Nearly everyone knows that the landscape of independent film distribution has forever changed, both in North America and around the world. 

​The line between film producers and their distributors keeps blurring as distributors and sales agents become more involved, and earlier, in film/doc financing, production and marketing.

 
➜These days, there is nothing simple about the Home Entertainment industry.

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    Author

    Stephen Kerr is president of BMC (Business Marketing Consultants), a subsidiary of Bel Age Medias. 

    He has 30 years experience in the media and entertainment industry. 

    ​See more on his LinkedIn profile.

    View my profile on LinkedIn

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