Advice for Companies Planning or
Doing Business in the Streaming Media Industry
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Written by
Stephen J. Kerr & Sarah Nean Bruce
************************************************************
Doing Business in the Streaming Media Industry
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Written by
Stephen J. Kerr & Sarah Nean Bruce
************************************************************
IMAGE - media-streaming-tunnel-730
– 9 MINUTE READ –
PREAMBLE:
First, please note that we now refer to app based channels like Netflix, Amazon, Hulu and hundreds of others, as “Streaming” channels, or STREAMERS, not OTT. OTT has become an outdated term; let’s retire it.
If you’re reading this article, then you’re probably in the content production and/or distribution business – and we believe you need to know this information and understand this business.
Streaming media is here to stay.
Over the coming years it will continue to grow into an even more dominant media form. Netflix is merely one of hundreds of new Streaming platforms around the world, and they are closing in on 150 million subscribers. Other than press coverage about the major streaming channels, most of the creators of content, and distributors of films and television programming do not fully understand this business. Hundreds of streaming channels have been created and launched around the world over the past ten years, with new ones debuting every week. Streamers have become a dominant source of news and entertainment for global consumers that all media professionals need to study and comprehend.
If you’re reading this article, then you’re probably in the content production and/or distribution business – and we believe you need to know this information and understand this business.
Streaming media is here to stay.
Over the coming years it will continue to grow into an even more dominant media form. Netflix is merely one of hundreds of new Streaming platforms around the world, and they are closing in on 150 million subscribers. Other than press coverage about the major streaming channels, most of the creators of content, and distributors of films and television programming do not fully understand this business. Hundreds of streaming channels have been created and launched around the world over the past ten years, with new ones debuting every week. Streamers have become a dominant source of news and entertainment for global consumers that all media professionals need to study and comprehend.
→ The streaming business is beyond Netflix, Amazon, and Disney+.
Even Cannes, the bastion of the big screen cinema experience,
knows streaming is inevitable.”
– BREAKING NEWS: The Hollywood Reporter,
5/14/2019 by Scott Roxborough
RSS Feed
