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HOW TO BUY, SELL, OR VALUE A STREAMING BUSINESS (Part 1)

5/30/2019

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Advice for Companies Planning or
Doing Business in the Streaming Media Industry

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Written by
​Stephen J. Kerr & Sarah Nean Bruce

************************************************************
Picture
IMAGE - media-streaming-tunnel-730
– 9 MINUTE READ –
PREAMBLE:
First, please note that we now refer to app based channels like Netflix, Amazon, Hulu and hundreds of others, as “Streaming” channels, or STREAMERS, not OTT.  OTT has become an outdated term; let’s retire it. 

If you’re reading this article, then you’re probably in the content production and/or distribution business – and we believe you need to know this information and understand this business.  

Streaming media is here to stay. 

​Over the coming years it will continue to grow into an even more dominant media form.  Netflix is merely one of hundreds of new Streaming platforms around the world, and they are closing in on 150 million subscribers.  Other than press coverage about the major streaming channels, most of the creators of content, and distributors of films and television programming do not fully understand this business.  Hundreds of streaming channels have been created and launched around the world over the past ten years, with new ones debuting every week.  Streamers have become a dominant source of news and entertainment for global consumers that all media professionals need to study and comprehend.  

→ The streaming business is beyond Netflix, Amazon, and Disney+.
​

Even Cannes, the bastion of the big screen cinema experience,
knows streaming is inevitable.”

– BREAKING NEWS: The Hollywood Reporter,
5/14/2019 by Scott Roxborough

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    Author

    Stephen Kerr is president of BMC (Business Marketing Consultants), a subsidiary of Bel Age Medias. 

    He has 30 years experience in the media and entertainment industry. 

    ​See more on his LinkedIn profile.

    View my profile on LinkedIn

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